Toby Keith is fond of using the expressions 'big dog' and 'double dog' in his speech and his songwriting. In the end, however, he chose Show Dog Records as the name of his new label.
It`s a fitting moniker for a business run by one of the top acts in country music.
As first reported exclusively in Billboard last issue, Keith and veteran label executive Scott Borchetta have partnered for a new venture that will see them each running a label, but sharing staff, resources and office space. Borchetta`s label is named Big Machine Records. Universal Music & Video Distribution will distribute both labels.
HOPEFULLY ALL GOES WELL FOR TOBY HE DESERVES IT. 
IT WILL BE INTERESTING TO SEE WHAT HE DOES WITH NO ONE TELLING HIM NO.????
hope all goes well for toby and his new venture. Hopefully he doesnt go the other way with his music.
